SCSS Consulting - Revamp Website
User Interface . Responsive Design . Freelance . Part-time .
Project Overview
The SCSS Consulting Website Revamp project was a comprehensive initiative aimed at transforming the entire visual identity and user experience of the existing website into a modern and engaging platform. This project encompassed a wide range of design and strategic efforts to revitalize the online presence of SCSS Consulting, ensuring alignment with design trends and user expectations. The primary goal was to create a new website that not only resonated with the company's values and brand identity but also provided an enhanced and seamless experience for its visitors.
My Role
UI Designer
Project Duration
Aug 4,2023 - Aug 20,2023
Tools
Google Docs, Figma, Illustrator, Photoshop
Platform
Website Responsive
Skills Applied
Research, Style Guides, Lo-Fi Wireframing, Hi-Fi Mockup
The Problem
The existing website was quite outdated and the company wanted to have their website look more polished so that they can have a good premium website of their company, engaging user interface and enhance the user experience with responsive design and align the design with brand identity so that they can gain and have more trust from their clients in further works, encourage user interaction through intuitive forms and clear calls-to-action.
The Objective
The goal is to attract and engage visitors more effectively with more premium look and feel, streamline navigation for easier content discovery with responsive design. Additionally, the revamped website should showcase latest products/services, provide valuable informative content, and encourage user interaction through intuitive forms and clear calls-to-action. To result in a visually appealing, user-friendly website that reflect company's innovation and expertise in the industry.
Design Thinking Process
The design process was guided by a design thinking approach, which offered a flexible, non-linear framework for problem-solving. This methodology allowed me to empathize with users, define key challenges, ideate creative solutions, and iterate quickly—ultimately leading to a more user-centered and effective design outcome..
Initial Research
The existing website was quite outdated and the company wanted to have their website look more polished so that they can have a good premium website of their company, engaging user interface and enhance the user experience with responsive design and align the design with brand identity so that they can gain and have more trust from their clients in further works, encourage user interaction through intuitive forms and clear calls-to-action.
Summary
The goal is to attract and engage visitors more effectively with more premium look and feel, streamline navigation for easier content discovery with responsive design. Additionally, the revamped website should showcase latest products/services, provide valuable informative content, and encourage user interaction through intuitive forms and clear calls-to-action. To result in a visually appealing, user-friendly website that reflect company's innovation and expertise in the industry.
Wireframe
Lets do the rough!
Started with the wireframes. The wireframes were created with 2-3 variations for each page as per request of the PM of the company. Then final discussion was conducted once wireframes were finished and final design was picked based on their interest of choice.
Now lets define the final design’s visual aspects
To establish a consistent and appealing visual identity, I created moodboards and defined the overall visual style for the application. This included designing the logo, selecting a cohesive color palette, and choosing typography that aligned with the brand’s tone and target audience. These foundational elements ensured visual consistency across the entire user interface and helped set the tone for a modern, accessible learning experience.
Mockup
The final mockup of the website was then pitched to the CEO along with the Project Manger.
Feel free to explore the live website using the link provided below,
SCSS Consulting - Website Revamp
key takeaways and learnings
Since this was the first freelance work, I learned how to organize and manage tasks in a limited amount of time.
I learned to deal with the client and their requirement which helped in iterative design process.
The process of showcasing the works and getting feedbacks and comments directly and indirectly helped me for more research and refining designs.
The project helped me a lot in developing my communication skills and present my ideas.
Testimonials
Client Voices: Where Creativity Meets Satisfaction
“I have worked with Saugat on revamping the marketing site for SCSS Consulting. He is quite prompt with deadlines and focuses on designing with a logical approach that aligns with user needs and design standards. In my opinion Saugat is a very determined designer who tries to achieve effective design and validate his work with feedback. I would say I am impressed with Saugat's work ethic and his ability to transform design problem statements with viable solutions.”
Aayush Mishra
Project Manager, SCSS Consulting
If you would like to talk about a project and work together, drop me your message!
I am happy to connect with you.